French fashion designer Yves Saint Laurent and his partner Pierre Bergé bought Jardin Majorelle in 1980 to preserve the vision of its original owner, French landscape painter Jacques Majorelle, and keep it open to the public. The garden, started in 1924, contains a psychedelic desert mirage of 300 plant species from five continents. At its heart lies Majorelle's electric-blue art deco studio, home to the Musée Berbère, which showcases the rich panorama of Morocco's indigenous inhabitants through displays of some 600 artifacts.
In recent years, the site has become incredibly popular, and it now ranks as Morocco's most visited tourist attraction, with around 900,000 visitors a year. It's far from the peaceful oasis it was a decade ago, but it's still an extremely stylish place with magical gardens, art deco architecture and an excellent museum. To add more space for the huge number of visitors, the YSL Foundation expanded the gardens in December 2018 by opening up the section containing Villa Oasis, where Bergé lived until his death in 2017.
Jardin Majorelle also houses a pretty courtyard cafe, a small book and photography shop, and a chic boutique selling Majorelle blue slippers, textiles and Amazigh-inspired jewellery influenced by YSL designs.
All areas of Jardin Majorelle are wheelchair and stroller accessible.
The line to get into Jardin Majorelle can be long, so it pays off to plan ahead © Del Boy / Shutterstock
Tickets can now be purchased online, which is highly recommended for faster entry. Visit Friday to Monday when tickets include entry to the Villa Oasis gardens, which are a highlight. Don’t scrimp the extra Dh30 ($3.35) and miss the Musée Berbère; it's well worth the cost.
An afternoon visit is the best time for keen photographers because it captures the prettiest light.
Musée Yves Saint Laurent, opened in 2017, is next door to the gardens, and combined tickets can be bought for both attractions. Plan to spent the best part of a day between the two.
The famous electric-blue color of Jardin Majorelle is called "Majorelle blue" © saiko3p / Shutterstock
The building that has become Instagram-famous (now housing the Musée Berbère) was Majorelle’s studio and workshop. The main house, where Majorelle and then Yves Saint Laurent and his partner Pierre Bergé lived, was renamed Villa Oasis by YSL. It remained a private residence until Bergé’s death in 2017.
Majorelle became known for his Orientalist paintings of North Africa and particularly Morocco – some of the repro 1920s travel posters for sale around the medina are his work. The striking cobalt blue of the buildings at Jardin Majorelle are an original feature conceived by Majorelle himself, inspired by the bold Moroccan skies, the shade of blue in traditional Moroccan tiles and the head-turning blue veils of the Tuareg people in the southern Sahara. The color became known as "Majorelle Blue" and was even trademarked as such.
Jardin Majorelle is Morocco's most visited tourist attraction, but it's still possible to find a quiet moment © Explora_2005 / Getty Images
Aspiring botanists will be in heaven, but Jardin Majorelle is a wonderful space to explore whether you’re a plant super fan or not. Regular signage includes useful illustrations to help visitors identify everything from Mexican agave to Chinese windmill palms and North African date palms, though it could be more helpful if common names were labeled as well as scientific names.
Dense thickets of bamboo stretch as high as desert towers, flecked with strong shards of sunlight. Jardin Majorelle’s exotic bamboo groves are well known and well loved, but what you might not expect is the immense volume of graffiti. For years, tourists have shown their affection for the site by thoughtlessly etching their initials into the gardens’ signature stalks and even into some of the giant succulents. Not only has this environmental graffiti become an eyesore, but the gardens’ botanists have realised that it is damaging the plants. Carving into the plants is now forbidden.
The residence itself is larger than the studio and more Oriental in design, mixing Marrakesh’s signature terracotta red with Majorelle’s electric blue and Islamic green on its facade and tiled pyramid roof. The bamboo groves of the main garden give way to giant succulents, cacti and mature palms. There’s also a succession of calm-inducing water features filled with koi carp, noisy frogs and lily pads, the largest of which pools around a white-pillared pavilion.
The Villa Oasis house isn’t open to the general public (only a handful of very high-end hotels are allowed to run exclusive tours here), so you might just have to imagine the sumptuousness of its interiors. The salon is a masterpiece of Moroccan craftsmanship with elaborate painted cedarwood, magnificent zellige (colorful geometric tilework) and museum-quality art deco furniture.
Taxi drivers who hang out around Jardin Majorelle are renowned for overcharging. Walk away and hail a taxi off the main road instead.